VTS Market Launches in the UK with Revantage the First Landlord to Sign Up Across Europe
We’re excited to announce that VTS Market, commercial real estate’s first integrated, online marketing platform, is now live and available in the UK. And prominent UK landlords and asset managers including Revantage, Brookfield, Tishman Speyer, Bentall Green Oak, Ashby Capital, Gaw Capital, V7, and LM Stern are signing up to the platform!
VTS EMEA Managing Director Charlie Wade said: “As we familiarise ourselves with an increasingly hybrid way of working, landlords and real estate agents need an interactive digital platform to market their space to prospective occupiers and the tenant rep community. VTS Market ensures that best-in-class digital content is integrated into existing workflows with powerful analytics to offer our customers a competitive edge in the rapidly evolving leasing market. We are thrilled at the continued adoption by leading names including Revantage, and look forward to seeing further feedback from the London market.”
Revantage is the first landlord to sign up to VTS Market across Europe
Revantage Europe, a real estate services platform established by Blackstone, is the first company in Europe to adopt VTS Market and is rolling it out across the majority of its London office assets. This totals approximately three million square feet of space and incorporates 21 buildings including Chiswick Park, Broadgate Quarter, and 25 North Colonnade. The company is aiming to drive efficiency in its prospect marketing to future tenants and the adoption of VTS Market forms a core part of its tech-driven and market-leading real estate strategy, building on its existing relationship with VTS.
Ed Hodgson, Managing Director of Revantage, said: “We’re keen to maintain our competitive advantage in the leasing market and find alternate ways of marketing our spaces. We are always embracing forward-thinking products that enable us to reach prospective occupiers and their agents, improving the information-sharing dynamic across our portfolio with our customers. VTS Market provides an unparalleled modern, online marketing and leasing platform which has enabled us to offer prospective tenants a one-click experience of our space, distribute our content via a multi-channel approach, and equally importantly, track our leads and analyse the response, which has proved critical to inform our leasing strategy.”
Revantage joins many of the world’s leading landlords and asset managers in selecting VTS Market as their system of record for digital leasing and marketing with other global leaders including Brookfield Properties, Empire State Realty Trust, Hines, Oxford Properties Group, and RXR.
What is VTS Market?
VTS Market enables landlords to benefit from a fully digital, data-driven way to market and lease their spaces online, incorporating the industry’s most comprehensive and effective marketing content, including virtual tours, photos, 3D space renderings, refurbished floor plans, and 250+ verified data points for each space. The product builds on the existing functionality of the VTS platform.
In one click, leasing teams can review, approve, and publish spaces online on VTS Marketplace — a listings site exclusively for tenant reps to view, tour, and share virtual listing content for free. Moreover, landlords are able to adopt a multi-channel approach to their leasing distribution directly via VTS, by publishing spaces to their own websites and email listings to their network of tenant reps.
Continued momentum across the UK
In addition to expanding our customer base for VTS Market, we also formally launched VTS Activate this summer, now the world’s leading tenant engagement platform, following our acquisition of Rise Buildings. VTS Activate enables landlords to curate the best possible environment for work and provides real-time, data-driven insights on how tenants are utilising space and amenities. The technology is used across 300 million square feet of commercial real estate in 161 cities globally.
The VTS platform is used to manage 12+ billion square feet of commercial assets, across office, retail, and industrial properties. A third of the office space in Central London is managed on our platform. We’ve also experienced rapid growth and momentum since the start of 2020, expanding our global headcount by over 30% and our 750+ client roster. Since our start, leases with a cumulative value of $85+ billion have been executed on VTS across 44 countries.
VTS Market and VTS Marketplace are now available in the UK. For more information and to request a demo, visit vts.com/vts-market-uk.
Read our official announcement here.
